Business Development with Version Control
Over the last few years, I’ve moved from making websites to selling them. As a proper geek, I’m loaded up with concepts like abstraction. Yet, when I’m writing proposals, I copy and paste.
Yes, I start in TextMate, with bullet point notes. Yes, I dabbled in rst2pdf. Yet here I am with a backup disk full of Keynote documents. Because at some point you have to start putting images and videos in there and the pdf creation tools out there at the moment are targeting developers, not real people in a hurry.
At the same time, all around me in the office, I hear people, as Nesta put it, ungeeking. PR ladies ring up and talk to an ex-composer about HTML and RSS. Designers ask me questions about Firebug.
What do we have here? Well on the one hand we have an enormous inefficiency in the way nearly everyone practicing business development (hell, business) puts their documents together. And then on the other hand we have a trend towards the adoption of things that were purely in the developers domain.
It’s a gap in the market and a bank holiday weekend. Let’s see if I can’t make a prototype that gets my business development documents into markdown and thus version control.